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Scoppechio Mourns Loss of Founder, Chairman

by admin @ Scoppechio

  Louisville, KY – June 29, 2017 – Scoppechio is deeply saddened to announce that our founder and chairman, Debbie Scoppechio peacefully passed away at age

The post Scoppechio Mourns Loss of Founder, Chairman appeared first on Scoppechio.

Strong Hold

by Hatfield Media @ Hatfield Media

Strong Hold is a Louisville-based manufacturer of heavy-duty steel industrial grade storage and workspace solutions.  Our video team recently spent some time at their facility to capture the people and processes that run the business.  The goal of the video project ...

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The post Strong Hold appeared first on Hatfield Media.

Kentucky’s Largest Ad Agency Expands to Cincinnati

by admin @ Scoppechio

CINCINNATI, OH – July 2017 – Louisville-based Scoppechio Advertising has expanded, adding a new office in downtown Cincinnati at 615 Main Street. The office will be

The post Kentucky’s Largest Ad Agency Expands to Cincinnati appeared first on Scoppechio.

SEO Optimization, PPC Performance & More!

by storybook @ Blackstone Media

From search marketing to SEO optimization to social media, there’s plenty out there keeping digital marketers busy. In order to stay up with the constant changes in standards and practices, a lot of research is required. Of course, that can take many forms, but one of the most prominent ways it happens here at BSM […]

The post SEO Optimization, PPC Performance & More! appeared first on Blackstone Media.

Easy tools to check your website performance and SEO

Easy tools to check your website performance and SEO


Imagination Base

Easy tools from Google to check your website health The Internet is full of helpful information where you can check the health of your website.Google has several methods they use to rank a website including if your site is mobile friendly, speed of your site, if it has original content and others.  They offer tools

Easy tools to check your website performance and SEO

by misswebweaver @ Imagination Base

Easy tools from Google to check your website health The Internet is full of helpful information where you can check the health of your website. Google has several methods they use to rank a website including if your site is mobile friendly, speed of your site, if it has original content and others.  They offer [...]

The Key to great SEO Keywords

by Nikki @ Task Guardian

Keyword research is arguably the most important part of your entire SEO strategy. Before you can even begin optimizing , you need to identify your keywords. But how do you go about keyword research? Follow the steps below and you will find yourself with a list of solid keywords in no time. 1. Brainstorm and create […]

Are You Winning at Local Search? | Friday Finish Line

by Garrett Bonistalli @ One Thing Marketing Louisville, KY

Before slamming our computers shut and running out of the office and into the weekend, we’ve accumulated a round-up of the latest in digital marketing news over the past couple weeks. Give it a peek below. SEO Small Businesses and Local Search Needs According to a recent survey by local marketing news company Street Fight, 25 percent of small- and medium-sized businesses consider SEO to be the area of marketing where the most help is needed....

The post Are You Winning at Local Search? | Friday Finish Line appeared first on One Thing Marketing Louisville, KY.

Kentucky’s Largest Ad Agency Moves Into Kentucky’s Tallest Building

by Tom Gilmore @ Scoppechio

Scoppechio Moves Into New Offices At 400 W. Market Street And Celebrates 30 Years Louisville, KY – October 12, 2017 – Kentucky’s largest independent advertising agency,

The post Kentucky’s Largest Ad Agency Moves Into Kentucky’s Tallest Building appeared first on Scoppechio.

Amazon SEO: A guide to improving your rankings on Amazon

Amazon SEO: A guide to improving your rankings on Amazon

by DPadmin @ Guardian Owl Digital Boutique

Did you know that 55% of online shoppers turn to Amazon to begin product searches? “Amazon has become the reference point for shoppers,” Jason Seeba, head of marketing for BloomReach told Bloomberg Tech. “Shoppers will go to Amazon first to find a product and check prices.” If you are looking for a launching pad for your products that […]

The post Amazon SEO: A guide to improving your rankings on Amazon appeared first on Guardian Owl Digital Boutique.

User interface design tips you can’t afford to ignore

by Matt Langan @

A friend wanted my opinion about his app that was nearing the eve of its release. He had every reason to be excited. And I was excited for him. …Until I saw his app’s design. It was like he described matching me with a beautiful, intelligent, hilarious, single brunette only to introduce me to a sweaty, portly bride going HAM at her wedding reception at a Golden Corral. “Check please!” I sat at my desk cycling through the app’s designs. Pixels, color palettes, kerning and click-through sequences blended together as my interest for the venture plummeted. My eyes glazed over. The only sign of life was my index finger robotically tapping away …

The post User interface design tips you can’t afford to ignore appeared first on .

Old Brownsboro Place SEO Company | SEO Firepower

Old Brownsboro Place SEO Company | SEO Firepower


SEO Firepower

Old Brownsboro Place Digital Marketing & SEO Experts. Consistent Results. Proven Rankings. Call Us For a Free Consultation & Website Audit: (844) 238-0065.

Online Reviews: Why Your Local Business Needs Them (and How to Get More)

by Dan Skaggs @ One Thing Marketing Louisville, KY

Warning! While you are reading this, someone is talking about your business. Someone is sitting down right now to tell their friend, co-worker, or family about their recent purchase, how your product works, or what they think of your service. Of course, this is nothing new. For generations, word of mouth has been one of the most reliable ways to build...

The post Online Reviews: Why Your Local Business Needs Them (and How to Get More) appeared first on One Thing Marketing Louisville, KY.

IPIC 2016 Presentation

by Dan Skaggs @ One Thing Marketing Louisville, KY

International Print & Imaging Conference 2016 IPIC started as a small buying group in California over 30 years ago and is now an international association that provides a broad range of business services to members across the world. At the conference in Las Vegas, Dan and Brittany presented “10 Ways to Improve Your SEO Now” to an eager crowd of people looking to promote their business. This actionable list engaged the audience, prompting them to re-evaluate their own...

The post IPIC 2016 Presentation appeared first on One Thing Marketing Louisville, KY.

With CMS Comes Great Responsibility

by Josh Hampton @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

Content Management Systems (CMS) have changed the face of websites, no doubt about it. Where in the past clients had to rely on their web agency or a programmer to make even the smallest changes to their sites, now CMS makes many changes as easy as editing a Microsoft Word document. However, this increased access and control can also bring a few pesky (but easily avoidable) challenges. The most prevalent of these is changing content without thinking about how it might alter the design, layout and look of the site. At the Q, we spend a lot of time making sure your site looks great and functions perfectly before it’s launched. We want all the pieces to fit together. We want the best keywords to be included in the copy in all the right places. However, sometimes with a CMS component what may seem like a simple change can end up being a big one that can alter a site’s look, feel and function. Here are a few guidelines we suggest our clients keep in mind when making revisions and additions on their own: When changing copy, take into account how much copy will fit in the space you’re working […]

The post With CMS Comes Great Responsibility appeared first on Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky.

Assess Your Influence With a Digital Audit

by Chris Nation @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

Companies everywhere are using digital and mobile platforms more than ever. And as the landscape for customer interaction continues to change, having a firm grasp on your company’s digital influence is pivotal. That’s where a Digital Media Audit can help. Digital media audits assess your current digital initiatives and assets to identify resources and opportunities for increased effectiveness and engagement. For companies using websites, apps, social media, blogs, and email marketing, these audits offer an invaluable analysis that can reveal the strengths and weaknesses of your digital marketing efforts. Within an audit, seven core areas are reviewed to determine digital reach, structure and influence. Below you’ll find a detailed breakout of each of the areas, including the key criteria analyzed for each. Reach + Presence Determination of current channels and exposure for organic and paid reach for all digital initiatives including websites, landing pages, SEO, PPC, blogs, social media, email marketing, mobile applications, digital advertising Determination of website grade and rank through Google, Bing and Yahoo Architecture Design review User experience/interface review Functionality review Structure/architecture assessment Content Content strategy Content creation workflows Content Assets Format reviews Grammar/spelling/punctuation SEO optimized/keywords Conversion Clear conversion funnels Opt-in/lead captures Bounce-rate CTA’s Integration Correct linking […]

The post Assess Your Influence With a Digital Audit appeared first on Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky.

Fluctuating Results: Major Google Algorithm Updates and The Evolution of SEO Strategies

by Garrett Bonistalli @ One Thing Marketing Louisville, KY

Digital marketing and search engine optimization have moved at rapid speeds throughout the past decade. Algorithm updates have changed the search landscape and heavily modified strategies, while new algorithms altogether have created opportunity for unprecedented user experience. This article will take a look at Google’s most infamous algorithm updates and will then discuss the change in strategies taken to rank in organic search results. Furthermore, a SlideShare presentation and quiz are included to provide readers with key takeaways...

The post Fluctuating Results: Major Google Algorithm Updates and The Evolution of SEO Strategies appeared first on One Thing Marketing Louisville, KY.

Scoppechio Lands Agency of Record Partnership on Brown-Forman’s el Jimador Tequila

by admin @ Scoppechio

Louisville, KY – July 31, 2017 – Scoppechio, a Louisville-based omnichannel marketing services agency, has been selected Agency of Record for the el Jimador Tequila brand,

The post Scoppechio Lands Agency of Record Partnership on Brown-Forman’s el Jimador Tequila appeared first on Scoppechio.

How Rebranding Can Help You Expand Your Audience and Marketing Capabilities

by storybook @ Blackstone Media

In the age of online marketing and constant digital advancements in the business world, it can be easy to feel out of touch with your expanding audience. However, expanding your brand and building brand awareness among newer generations is easier than you might think. Effective online marketing, SEO, and strong web design are all important […]

The post How Rebranding Can Help You Expand Your Audience and Marketing Capabilities appeared first on Blackstone Media.

Scoppechio Acquires Majority Stake In Columbus-based Experiential Marketing Agency CivitasNow

by admin @ Scoppechio

Louisville, KY – August, 2017 – Scoppechio, Kentucky’s largest ad agency and one of the nation’s largest independent agencies, has acquired a majority interest in Columbus,

The post Scoppechio Acquires Majority Stake In Columbus-based Experiential Marketing Agency CivitasNow appeared first on Scoppechio.

Punch Up Your Copy (and Search Ranking) with SEO Keywords

by Josh Hampton @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

By know, the importance of search rankings is common knowledge. If you want your audience to find you on the web, you’ve got to pay attention to optimizing your site. But implementing SEO can be a daunting task for those who don’t know much about programming. In fact, we always recommend seeking the help of an SEO professional to take full advantage of all the benefits of optimization. There is, however, a more accessible way to get the SEO ball rolling—add keywords to your copy. It’s one of the simplest things you can do to help boost your rankings. You don’t need a programmer. You won’t have to learn the complexities of back-end coding. With just a little thought and research, you can make an impact—and here’s how. Keywords Are Your Friends Nearly everyone knows how to use a search engine like Google or Yahoo. You type in a few words that you think best describe what you’re looking for, then you let the search engine do its thing. Search engines find what you’re looking for by seeking out those words on relevant websites. So to stack the odds in your favor, make sure those popular search terms—whatever your audience […]

The post Punch Up Your Copy (and Search Ranking) with SEO Keywords appeared first on Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky.

SEO Louisville, KY, Local, Web Design, Internet Marketing Services

SEO Louisville, KY, Local, Web Design, Internet Marketing Services


One Thing Marketing Louisville, KY

Louisville, KY SEO, web design, & internet marketing services for local businesses. Get found by local customers searching for your services by improving your company’s online visibility.

Current360 | 7 Ways to Boost Your Organic SEO in the Retail Industry

Current360 | 7 Ways to Boost Your Organic SEO in the Retail Industry


Current360

With the increasing trends of online shopping and “webrooming” – the process of researching products online before purchasing them in a store – the importance of being found via organic search in…

Bluegrass Indoor Karting

by Hatfield Media @ Hatfield Media

Bluegrass Indoor Karting is the best indoor racing facility in Louisville Kentucky.  Equipped with top-performing cars with top speeds exceeding 40mph, this is not the go carts you grew up with.  Helmet and neck-guard required!  As the agency of record ...

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Stock Photography or Photo Shoot?

by Jim Miller @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

Every new creative project has its challenges. What’s the theme going to be? The tone? What do we need to say and what’s the best way to say it? And among all those decisions (and a thousand more) is another one we make on nearly every project that requires visuals—do we need a photo shoot or will stock photography (licensed, pre-shot photos) suffice? Below you’ll find an overview of the benefits and drawbacks of each. Easy & Affordable Two of the biggest benefits to stock photography are price and availability. Stock is usually relatively affordable when compared to the larger cost of a photo shoot, which requires a professional photographer, art director, and many other expenses. Stock is also available to buy on the spot. There are dozens of stock photo companies on the web that offer high-quality images around the clock for download. There’s a lot of great stock out there to choose from. Every day it gets easier to find very artistic and stylish stock images. In fact, you’d be surprised by how many well-known brands use it in their advertising. It’s all about finding the best image for the concept at hand. A True Reflection of Your […]

The post Stock Photography or Photo Shoot? appeared first on Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky.

I’ve heard thousands of ideas. Each one was worthless without these three things.

by Matt Langan @

Imagine you just woke up on an ice cold Monday morning in January. I know you didn’t want to. Nothing short of thinking about taking a hot shower would motivate you enough to bravely cast your covers away. After hitting the snooze button twice, you cave, barrel to your bathroom, grab the shower handle, and redline it. Moments later, safely enveloped by steam pluming around you, you’re hit by it… A game-changing idea. It’s as if your mind was quietly panning through muddied thoughts before it suddenly uncovered a fat golden nugget. Your mind picks up pace as you consider what to name the venture, how …

The post I’ve heard thousands of ideas. Each one was worthless without these three things. appeared first on .

Risk vs Reward: Business Start-ups

by Nikki @ Task Guardian

“Today, my mom is a healthy 54 year old who successfully owns and operates a popular bakery downtown – a goal she had all her life.  15 years ago she was diagnosed with cancer.  In the face of death, she quit her store clerk job, opened the bakery, started chemo therapy, and succeeded on all […]

Company Culture & Leadership Development

by storybook @ Blackstone Media

While opinions differ on whether great leaders are born or molded, most can agree on what the essential components of great leadership are. These involve everything from building trust to communicating openly to knowing how to leverage the unique skills and talents of different teams and team members. At Blackstone Media, we agree with all of […]

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Local SEO: 3 steps to get your local business ranked on search engines

by Matt Langan @

Running a business is tough. Really, really tough. But running a business is infinitely more tear-jerkingly difficult and frustrating when your business offers an amazing product or service that people are actively searching for but can’t find. This is happening every single day to businesses with websites that aren’t optimized for local search and social media. Because I don’t like to see people cry, this post will show you several online marketing steps you can use right now to help your website rank higher on popular search engines like Google and Bing. Keyword research for local search First, you have to identify the keywords and keyword phrases you should optimize your website for. …

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Fark.com Founder Curtis to Preview Technology Disruption Book at June LDA Event

by Candace Jaworski @ Louisville Digital Association

What’s the next disruptor in the technology space? It may not be Fark.com, but its founder, Drew Curtis, has ideas on what will. Curtis, who tried his own hand at disruption as an independent candidate for Governor of Kentucky in 2015, will share thoughts from his upcoming book Don’t Give Guns to Robots: Choosing Our […]

The post Fark.com Founder Curtis to Preview Technology Disruption Book at June LDA Event appeared first on Louisville Digital Association.

Cost To Build A Web Site

by SEODESIGN @ SEO Design Company

Helpful Info Regarding Your Next Design Hire Once your business has decided that it’s time to get in the game and create a website (and, in 2011, that shouldn’t be a hard decision), it’s time to face the daunting task of designing and creating the site that will introduce your brand to the Web. This […]

The post Cost To Build A Web Site appeared first on SEO Design Company.

SEO

SEO


SEO

DBS>Interactive is a digital agency with expertise in Louisville SEO and Kentucky search engine optimization. Shoot us an email and let's start talking.

Even the Worst Super Bowl Spot Is Better Than None at All

by Josh Hampton @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

According to USA Today, the lowest rated Super Bowl spot of the over 60 spots aired was a short fifteen-second ad for a mobile game called Heroes Charge. It probably ranked so low because it was utterly forgettable rather than inherently terrible (like that now infamous Nationwide spot), but apparently even the most forgettable Super Bowl ad can mean big business. The day before the Super Bowl, Heroes Charge was ranked as the 899th most downloaded iPhone app in the country. In the days after the ad aired, it shot up to 252nd on the downloads chart and 21st on the top grossing US apps charts. Those are pretty impressive numbers—and ones that can be almost entirely attributed to that single spot. While of course not everyone can afford a spot in the Super Bowl, the takeaway resonates with companies of all sizes (and budgets) interested in building their brands and driving sales—if you want to succeed, you’ve got to get out there and market yourself! Even if you’re not the biggest and best in the field, anything you can do to get your company’s name out there is almost always better than doing nothing at all.

The post Even the Worst Super Bowl Spot
Is Better Than None at All
appeared first on Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky.

Avoiding Buzzwords, Embracing Risk & More!

by storybook @ Blackstone Media

Managing relationships, ensuring deadlines are met, holding people accountable…the list could go on, but this is a good example of the many components of a Client Services gig. Of course, these all apply to the Client Services team members here at Blackstone, each of whom feels more than comfortable wearing multiple hats on a daily […]

The post Avoiding Buzzwords, Embracing Risk & More! appeared first on Blackstone Media.

Scoppechio Went Big in Times Square, and Beyond

by admin @ Scoppechio

Our client, The Kentucky Department of Tourism, came to us with a challenge: to memorably convey the distinctive and exciting things that await you when

The post Scoppechio Went Big in Times Square, and Beyond appeared first on Scoppechio.

Relevant Content

by SEODESIGN @ SEO Design Company

What seems to be the most important thing today in search engine optimization? Content! From my experience the search engines are out there crawling websites trying to find what people are looking for. Yeah, there might be a couple of tricks, techniques and secret formulas, but more and more those are going by the wayside. […]

The post Relevant Content appeared first on SEO Design Company.

2017 SEO Strategies & Trends

by brownie @ Crosby Interactive

Strategic Communications

by Hatfield Media @ Hatfield Media

Strategic Communications is a provider of technology services to US Government and Commercial verticals.  Headquartered in Louisville, KY, Strategic services clients of all sizes across the United States by providing a variety of IT products and services including infrastructure, communications ...

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A client asked, “What five tech trends should I watch for in 2015?” Here’s what I said and how she can profit…

by Matt Langan @

If you could have one superpower, what would it be? Flying? Traveling in time? Something else? When I was ten, it was to dunk. I know what you’re thinking, that power isn’t super. But to a short, chunky white boy who spent hours each day trading basketball cards and dreaming about playing in the NBA, it was. When I was fourteen, it was mind reading. If I could only read my crush’s mind, I could get her to like me, I thought. I still wish I had this superpower at times 😉 Now, it’s predicting the future. Imagine the actions you could take (or avoid) today if you knew what will happen …

The post A client asked, “What five tech trends should I watch for in 2015?” Here’s what I said and how she can profit… appeared first on .

Vac2Go - Website Design & SEO for Louisville Business

Vac2Go - Website Design & SEO for Louisville Business


Hatfield Media

Vac2Go provides vacuum truck rental services and repair. Hatfield Media was chosen to redesign and optimize the site for Google SEO, search engine optimization.

4 Easy Ways to Improve Your SEO

by Media Venue @ Media Venue

When it comes to SEO everyone talks about Keywords. They are the key (pardon the pun) to a strong SEO campaign. While many years ago, it was all about creating content stuffed with those desired words and phrases; now search engines have increased their sophistication....

The post 4 Easy Ways to Improve Your SEO appeared first on Media Venue.

SEO | Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

SEO | Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky


Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

Quantum Communications (QtheAgency) is a full-service advertising, marketing and digital agency located in Louisville, Kentucky that specializes in marketing research, public relations, media buying, digital design and award-winning creative.

Scoppechio Adds Award-Winning Creative Talent

by admin @ Scoppechio

Louisville, KY – September 13, 2017 Scoppechio, Kentucky’s largest ad agency and one of the country’s leading independent shops, has hired Stephen Childress as its new

The post Scoppechio Adds Award-Winning Creative Talent appeared first on Scoppechio.

Chris Nation Named 2015 AAF Hot 10 Award Winner

by Josh Hampton @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

We’re excited to announce that our very own Director of Client Services, Chris Nation, has been selected as one of the 2015 American Advertising Federation of Louisville’s Hot 10. The announcement was made Thursday, June 18 during the AAF’s 2015 Hot 10 Awards Luncheon at The Olmsted. According to AAF Louisville, “The Hot 10 Awards recognize those advertising and marketing professionals under 32 in the Louisville industry that go beyond the 8-5-work day in big and small ways.” Chris commented,  “I am incredibly grateful and honored to be a recipient of this award and look forward to serving and investing in the advertising industry in our community.” We couldn’t be happier that Chris has been recognized for his strong work ethic and positive impact on the Louisville advertising community. We are proud to have him as part of our team and look forward to what the future holds! About AAF-Louisville: American Advertising Federation – Louisville, formerly the Advertising Federation of Louisville (AdFed), with more than 650 members, represents Louisville’s $1 billion advertising industry and is a Division I member of the American Advertising Federation. Originally incorporated on January 30, 1908, today’s AAF-Louisville is the area’s oldest membership organization for marketing, advertising, and other […]

The post Chris Nation Named 2015 AAF Hot 10 Award Winner appeared first on Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky.

Is Your Online Marketing Meeting Your Customers’ Needs? | Friday Finish Line

by Garrett Bonistalli @ One Thing Marketing Louisville, KY

Customer satisfaction is largely based on whether you’re meeting consumer needs or not. Is your online marketing strategy doing the trick? This week, we rounded up seven articles that could help you cater your digital marketing tactics to online customers. SEO Google Experiments with Business Cards and Google Posts Recently, Google released an experimental feature that will allow businesses to publish content directly to Google. This content will then appear on the search engine results...

The post Is Your Online Marketing Meeting Your Customers’ Needs? | Friday Finish Line appeared first on One Thing Marketing Louisville, KY.

Get In On The Baby Boom

by Josh Hampton @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

The Secrets of Marketing to Seniors As the Baby Boomer generation grows older, the senior age group has become the largest in the US in terms of size and percent of the population. With that share of the market comes great buying power. In fact, today 77% of the country’s wealth is controlled by senior citizens. They’re living longer and becoming more active. That’s why, now more than ever, understanding how and why they buy is critical to any company hoping to maximize their marketing efforts. Build Trust—and a Relationship Seniors like to know what they’re spending their money on. They devote more time researching and planning their purchases than other age groups. That means earning their trust is critical. How do you that? Great customer service is one way. Seminars, workshops and other sponsored events are another. Give them the opportunity to spend time with your brand and get comfortable with it. If they like what they see, they’re more likely to become loyal customers. Referrals Can Make the Difference When compared to other demographics, seniors are more likely to respond to word of mouth and referrals. They put a high value on personal recommendations from people they know. […]

The post Get In On The Baby Boom appeared first on Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky.

A comprehensive list of new business, marketing and product ideas (The Idea Experiment)

by Matt Langan @

I come up with new business and product ideas everyday to push my creative limits and help you succeed. I call it The Idea Experiment. Enjoy. 1. Connected soil monitor A small monitor placed in soil that would tell you when a plant needs to be watered. The hardware would be connected to an app on your phone. Using the app, you’d simply set the plant type then place the monitor in the soil. You’d get a push notification when it’s time for you to water your little green machines. Update: there are a few solutions in the market, like …

The post A comprehensive list of new business, marketing and product ideas (The Idea Experiment) appeared first on .

Louisville SEO - Locally Provided Search Engine Optimization Services

Louisville SEO - Locally Provided Search Engine Optimization Services


KidCarsonMedia

Louisville SEO and local search engine optimization. We work in Louisville KY and Southern IN. Call 502-709-9760 and get on the road to real rankings.

Evan Williams, Elijah Craig Kick Off Presidential Campaign

by admin @ Ashton Advertising

Bardstown, KY – Evan Williams and Elijah Craig kicked off their presidential campaign today from the Bourbon Capitol of the World – Bardstown, Ky.  READ MORE

The post Evan Williams, Elijah Craig Kick Off Presidential Campaign appeared first on Ashton Advertising.

Craft(s) Gallery and Mercantile - Site Info - Louisville, KY

Craft(s) Gallery and Mercantile - Site Info - Louisville, KY


Crafts Gallery

All the information about Craft(s) Gallery and Mercantile Exchange brand new website and store.

IPIC 2017 Presentation

by Dan Skaggs @ One Thing Marketing Louisville, KY

Last week, our own Brittany Murphy presented at the 2017 International Print & Imaging Conference (IPIC). During the Las Vegas presentation, Brittany highlighted the importance of local SEO in growing your business. With a helpful step-by-step breakdown of the most important factors in ranking locally, the audience learned tons of useful information on how they could implement these actionable tactics today to start greatly improving their online presence.

The post IPIC 2017 Presentation appeared first on One Thing Marketing Louisville, KY.

Boost Your Company’s Reputation… Or Else

by Dan Skaggs @ One Thing Marketing Louisville, KY

People talk. Wonder what they are saying about your business? More than 25% of a company’s market value comes directly from its reputation. Whether you’re a local business or a multi-industry conglomerate, your reputation plays a major role in your company’s success. But just how important is reputation management to your business? Infographic by WebpageFX

The post Boost Your Company’s Reputation… Or Else appeared first on One Thing Marketing Louisville, KY.

Moving well ranked pages

by SEODESIGN @ SEO Design Company

If you have  just redesigned some pages on your site and the pages have high search engine rankings that you don’t want to lose, you need to  safely redirect web site traffic from your old pages to the new pages without losing your rankings.  You do this by using a ” 301 redirect ” What is 301 redirect? 301 […]

The post Moving well ranked pages appeared first on SEO Design Company.

WHY SHOULD MY BUSINESS HAVE A BLOG?

by Kenny Marcum @ 301 Interactive Marketing

  The Internet is serious business beset by a sea of competitors fumbling for that top spot on Google. I’m here to help you begin the steps to forming a plan to quit fumbling for a better SERP (search engine result page) position. It’s rather simple, so the cold sweats and shaky hand trying to

The post WHY SHOULD MY BUSINESS HAVE A BLOG? appeared first on 301 Interactive Marketing.

3 Essential Reasons To Update Your Business Website

by Garrett Bonistalli @ One Thing Marketing Louisville, KY

Rarely do we ignore important assets by allowing them to go neglected for extended periods of time. A business website shouldn’t be any different, especially considering that most buyers shop around and read about a company’s products and services before making a purchase. Given the fact that online research has become a focal point of the buying process, website maintenance and upkeep is critical to ensuring that your company’s site has relevant and up-to-date information...

The post 3 Essential Reasons To Update Your Business Website appeared first on One Thing Marketing Louisville, KY.

Building a marketing campaign for your nonprofit

by Rebecca Nimon @ WordsFresh

You’re at the starting line. The countdown begins. Look to your left and see a Ferrari. Look to your right and see a Lamborghini. Look at your steering wheel and you see the Honda logo of your rinky-dink 1985 CRX. Let’s face it. Not all marketing campaigns are Jaguars and Ferraris. Some are 1985 Honda […]

Getting Listed: Using Local Business Citations to Boost Online Visibility

by Garrett Bonistalli @ One Thing Marketing Louisville, KY

Implementing an effective digital marketing strategy to grow your business will likely include several moving parts at once. From website design to strategy, the formula for achieving success in the digital space can seem complicated. That’s why we are going to focus this post on explaining how business citations – a large chunk to the local SEO equation – can benefit your business. What is a Local Business Citation? Generally speaking, a business citation is...

The post Getting Listed: Using Local Business Citations to Boost Online Visibility appeared first on One Thing Marketing Louisville, KY.

How to Simplify a Complex Topic for Non-Experts

by Jennifer Theriot @ WordsFresh

Your information is useless if not understood by its intended audience. Every writer knows this. But making it happen can be tricky. When you possess deep knowledge of a topic, it can be challenging to simplify what you know for a general audience while preserving the integrity of the subject matter. It takes particular skill […]

Blog Roundup for November | VIA Studio | Louisville, KY Digital Agency

Blog Roundup for November | VIA Studio | Louisville, KY Digital Agency


VIA Studio

A recap on blog entries for November.

Quantum Celebrates Two Decades in Advertising

by Josh Hampton @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

Yep, you read that right. 2014 marks our platinum anniversary, can you believe it? And it all began with a dream and a sub-subleased space on the fourteenth floor of the Citizen’s Plaza building… In 1994, Jim Miller, Patty Marguet and Linda Schuster left their jobs at prominent Louisville agencies to start their own company. Their vision was to create a different kind of advertising firm, focused on respect for clients, integrity of work, and quality of life for its employees. Originally the three owners made up the entire creative and account services staff. Oh, and there was Sydney, the Australian cattle dog. She helped tear up the delivery boxes for trash day. Over the next few years Quantum’s client list and staff continued to grow until a new workspace was in order. So in 1997 they moved to the office that many of our clients will remember fondly, on West Main Street, right next to the Slugger Museum and above Kentucky Mirror & Plate Glass Company. But after 12 years of downtown parking hassles and the occasional raccoon infestation (ask us about that one some time!), the Q moved to Story Avenue, where we currently reside. And all these twenty […]

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in Advertising
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Makespace!

Makespace! is Louisville, Kentucky's best web design company. We offer full website, branding and logo design, internet marketing and more. Get started today.

North American Christian Convention 2017

by Drake Hatfield @ Hatfield Media

This year’s North American Christian Convention took place in Kansas City, MO from June 27th to the 29th at the Kansas City Convention Center. Hatfield Media was privileged to once again provide live online event streaming of the main sessions at: ...

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Where Did the Ads Go? Google Removes Right Side Ads | Friday Finish Line

by Garrett Bonistalli @ One Thing Marketing Louisville, KY

You likely don’t have time to sift through the inner workings of the Web searching for the most relevant digital marketing news. That’s fine, you don’t need to do that. Luckily, we’ve compiled seven articles throughout the last couple weeks that grabbed our attention. Check them out. SEO/SEM 5 Ways to Increase Local Online Exposure As local search continues to factor in to the decision-making process of consumers and inevitably plays a part in deciding which...

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An argument for and against “Above the Fold”

by Emilee Dover @ VIA Studio

The notion of there being a box around an experience might be archaic, but there is still something about first impressions. See The Rest

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A Beginner’s Guide to Facebook Advertising

by Chris Nation @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

Facebook is the largest social network in the world, with 1.1 billion users and 25 million active small business pages. Those kinds of numbers mean the potential to reach and engage your customer has never been greater. To help take advantage of this enormous user base, Facebook developed an advertising platform—called simply Facebook Ads—to help businesses, brands and organizations generate more awareness and better reach their target audiences.   1.  Identify Your Audience Much like Google AdWords or Bing Ads, Facebook allows users to finely target their audience by key demographics (age, gender, interests, location) and optimize campaigns for likes, clicks or interactions. For instance, you can target all individuals 18+ that live in the United States who like arts and music. Or you could identify more specific segments, such as women living in the south end of Chicago, age 30 – 50 who like the show Grey’s Anatomy. How? When a user creates a profile on Facebook they are asked to share demographic information. Additionally, the pages they like and the interests they discuss on the site further factor into the Facebook search algorithm. Using this information Facebook can display ads only to the most relevant audiences—and the more […]

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How To Create Local Content For Local SEO

by DPadmin @ Guardian Owl Digital Boutique

Local SEO can help you get an edge over the national competition by reducing competition to only your own geographic locality. To do this, you’ll need local-specific content on your website. If you run a small business and you’re exhausted from trying to compete with your national, big-business competitors in search engine rankings, there’s no […]

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4 Easy Ways to Improve Your SEO | Media Venue

4 Easy Ways to Improve Your SEO | Media Venue


Media Venue

When it comes to SEO everyone talks about Keywords. They are the key (pardon the pun) to a strong SEO campaign. While many years ago, it was all about creating content stuffed with those desired words and phrases; now search engines have increased their sophistication....

Keyword Rankings Are Meaningless: Learn How to Grade Your SEO

by DPadmin @ Guardian Owl Digital Boutique

Keyword Rankings Are Meaningless: Learn How to Grade Your SEO Measure organic success with relevant metrics. Image credit: relif | Getty Images Like many business owners and managers, you probably test the effectiveness of your SEO campaign by Googling the keywords you think are most important to see if you show up on the first […]

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Scoppechio Awards 2017 “Rise Above” Scholarship

by admin @ Scoppechio

LOUISVILLE, KY – August 23, 2017– Louisville-based Scoppechio, Kentucky’s largest ad agency and one of the nation’s leading independent marketing firms, has announced this year’s

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Linda Schuster featured on StyleBlueprint

by Josh Hampton @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

By Heidi Potter, StyleBlueprint Photo by Adele Reding “Linda Schuster is tiny, but don’t let her stature fool you. Her marketing firm, Quantum Communications (or Q the Agency), services clients such as Brown-Forman, The University of Louisville and YUM! Brands, just to name a few. This woman is connected and committed to Louisville. Running her portfolio and raising a family definitely keep her on her toes, but this self-proclaimed foodie always manages to try the latest local restaurant. Welcome today’s FACES profile, Linda Schuster. What made you decide to go into public relations as a career? I was an accounting major in college and bored to death working in an accounting firm my junior year. So I called my dad and said I was switching majors! I decided to do an internship at an agency in Austin for fun. I loved it and here I am. How long have you owned your own business? 21 years What kind of advice would you have given yourself 20 years ago? I don’t think anyone can tell you what it’s going to be like to own your own business. It’s both rewarding and frightening every day. Mostly rewarding. I guess I would say get […]

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Hatfield Media - Louisville SEO Company

Hatfield Media - Louisville SEO Company


Hatfield Media

Hatfield Media specializes in SEO for companies across Louisville Kentucky. Search engine optimization helps your website reach the top of Google search!

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