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Is Your Online Marketing Meeting Your Customers’ Needs? | Friday Finish Line

by Garrett Bonistalli @ One Thing Marketing Louisville, KY

Customer satisfaction is largely based on whether you’re meeting consumer needs or not. Is your online marketing strategy doing the trick? This week, we rounded up seven articles that could help you cater your digital marketing tactics to online customers. SEO Google Experiments with Business Cards and Google Posts Recently, Google released an experimental feature that will allow businesses to publish content directly to Google. This content will then appear on the search engine results...

The post Is Your Online Marketing Meeting Your Customers’ Needs? | Friday Finish Line appeared first on One Thing Marketing Louisville, KY.

Assess Your Influence With a Digital Audit

by Chris Nation @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

Companies everywhere are using digital and mobile platforms more than ever. And as the landscape for customer interaction continues to change, having a firm grasp on your company’s digital influence is pivotal. That’s where a Digital Media Audit can help. Digital media audits assess your current digital initiatives and assets to identify resources and opportunities for increased effectiveness and engagement. For companies using websites, apps, social media, blogs, and email marketing, these audits offer an invaluable analysis that can reveal the strengths and weaknesses of your digital marketing efforts. Within an audit, seven core areas are reviewed to determine digital reach, structure and influence. Below you’ll find a detailed breakout of each of the areas, including the key criteria analyzed for each. Reach + Presence Determination of current channels and exposure for organic and paid reach for all digital initiatives including websites, landing pages, SEO, PPC, blogs, social media, email marketing, mobile applications, digital advertising Determination of website grade and rank through Google, Bing and Yahoo Architecture Design review User experience/interface review Functionality review Structure/architecture assessment Content Content strategy Content creation workflows Content Assets Format reviews Grammar/spelling/punctuation SEO optimized/keywords Conversion Clear conversion funnels Opt-in/lead captures Bounce-rate CTA’s Integration Correct linking […]

The post Assess Your Influence With a Digital Audit appeared first on Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky.

TakeLessons

TakeLessons


TakeLessons

Top Local Microsoft Word classes and lessons in Woodland Hills, CA with private teachers. Learn advanced skills fast from certified experts. Find a tutor near you.

WHY SHOULD MY BUSINESS HAVE A BLOG?

by Kenny Marcum @ 301 Interactive Marketing

  The Internet is serious business beset by a sea of competitors fumbling for that top spot on Google. I’m here to help you begin the steps to forming a plan to quit fumbling for a better SERP (search engine result page) position. It’s rather simple, so the cold sweats and shaky hand trying to

The post WHY SHOULD MY BUSINESS HAVE A BLOG? appeared first on 301 Interactive Marketing.

3 Essential Reasons To Update Your Business Website

by Garrett Bonistalli @ One Thing Marketing Louisville, KY

Rarely do we ignore important assets by allowing them to go neglected for extended periods of time. A business website shouldn’t be any different, especially considering that most buyers shop around and read about a company’s products and services before making a purchase. Given the fact that online research has become a focal point of the buying process, website maintenance and upkeep is critical to ensuring that your company’s site has relevant and up-to-date information...

The post 3 Essential Reasons To Update Your Business Website appeared first on One Thing Marketing Louisville, KY.

Even the Worst Super Bowl Spot Is Better Than None at All

by Josh Hampton @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

According to USA Today, the lowest rated Super Bowl spot of the over 60 spots aired was a short fifteen-second ad for a mobile game called Heroes Charge. It probably ranked so low because it was utterly forgettable rather than inherently terrible (like that now infamous Nationwide spot), but apparently even the most forgettable Super Bowl ad can mean big business. The day before the Super Bowl, Heroes Charge was ranked as the 899th most downloaded iPhone app in the country. In the days after the ad aired, it shot up to 252nd on the downloads chart and 21st on the top grossing US apps charts. Those are pretty impressive numbers—and ones that can be almost entirely attributed to that single spot. While of course not everyone can afford a spot in the Super Bowl, the takeaway resonates with companies of all sizes (and budgets) interested in building their brands and driving sales—if you want to succeed, you’ve got to get out there and market yourself! Even if you’re not the biggest and best in the field, anything you can do to get your company’s name out there is almost always better than doing nothing at all.

The post Even the Worst Super Bowl Spot
Is Better Than None at All
appeared first on Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky.

Vac2Go - Website Design & SEO for Louisville Business

Vac2Go - Website Design & SEO for Louisville Business


Hatfield Media

Vac2Go provides vacuum truck rental services and repair. Hatfield Media was chosen to redesign and optimize the site for Google SEO, search engine optimization.

Donna D. - Music Teacher

Donna D. - Music Teacher


YourMusicLessons

I graduated summa cum laude from Berklee College of Music (Boston) in 1989, moved to L.A., and began my singing career. I started teaching private lessons in 1996 and found I really loved it! I taught a group voice class at the Performing Arts Center in Van Nuys, CA from 2000-2006, as well as teaching private lessons at Canoga School of Music (1997-2001) and Owen Piano (2001-2006). I began teaching primarily out of my home in 2006. I've recorded and released two jazz solo CDs, both of which have received acclaim and worldwide radio airplay. I perform regularly around town with a jazz trio. I also perform every holiday season with an a capella caroling group (The Caroling Company). REVIEWS FROM STUDENTS “Donna is fantastic!! She is knowledgeable, skilled, warm and supportive. What I appreciate most is her ability in a wide variety of vocal styles as well as helping me navigate the "mixed" voice - helping me to gain strength without hurting my voice. She is totally wonderful!” – Susan H., voice over professional “I have had such an amazing experience with Donna. She has pushed me to go places with my voice that I never thought I could go. She knows exactly what exercises to do depending on what is going on with my voice. She has given me the confidence to keep going! She rocks!” – Cara M., vocalist “Donna is an exceptional vocal coach. In the time that I have studied under her tutelage my vocal technique has improved by leaps and bounds. She is attentive, caring, and professional at all times. I leave each session feeling empowered, enthusiastic, and confident in my abilities as a vocalist. Donna is delightful and the time that I spend with her is always a joyous journey of performance.” – Monica G. "In addition to being an amazing singer, Donna Deussen is an incredible teacher. Her creativity and musical intuition were exactly what I needed when recording my last album. Donna was able to bring out the "country flavor" in my music and helped me personalize my songs through creative licks and melodic alternatives. She helps guide her students through whatever project they may be working on, all the while exhibiting a wonderful blend of patience and encouragement. Any singer would be lucky to work with such a talented teacher!" - Stephanie D., recording artist “After having a total thyroidectomy, my voice needed professional help. Upon researching teachers on the internet, I chose Donna for several reasons: location, availability, affordability, and the fact she graduated from Berklee in Boston, a school I am familiar with. After emailing her, she promptly replied and we set up an appointment. Although she is not a voice therapist, after 2 lessons, her recommended exercises have helped me a lot. She is a lovely person and I was struck by her genuine desire to help me reach my goals. I enjoy working with her very much and would highly recommend her expertise to anyone, no matter what their level. I am not a novice, and find her professional experience to be a blessing.” - Kathie U.

Stock Photography or Photo Shoot?

by Jim Miller @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

Every new creative project has its challenges. What’s the theme going to be? The tone? What do we need to say and what’s the best way to say it? And among all those decisions (and a thousand more) is another one we make on nearly every project that requires visuals—do we need a photo shoot or will stock photography (licensed, pre-shot photos) suffice? Below you’ll find an overview of the benefits and drawbacks of each. Easy & Affordable Two of the biggest benefits to stock photography are price and availability. Stock is usually relatively affordable when compared to the larger cost of a photo shoot, which requires a professional photographer, art director, and many other expenses. Stock is also available to buy on the spot. There are dozens of stock photo companies on the web that offer high-quality images around the clock for download. There’s a lot of great stock out there to choose from. Every day it gets easier to find very artistic and stylish stock images. In fact, you’d be surprised by how many well-known brands use it in their advertising. It’s all about finding the best image for the concept at hand. A True Reflection of Your […]

The post Stock Photography or Photo Shoot? appeared first on Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky.

Improve & Organize Your Local SEO with GetListed.org

by admin @ bpizzy

GetListed.org is a cool free tool I have been using for many of my Local SEO campaigns.  GetListed has been around for a year or so now, but they recently upgraded their local dashboard to track many more local listing indexes.  They currently will track your business addresses on Google Places, Yahoo Local, Bing Local, Yelp, […]

The post Improve & Organize Your Local SEO with GetListed.org appeared first on bpizzy.

Hatfield Media - Louisville Marketing & Web Design Agency

Hatfield Media - Louisville Marketing & Web Design Agency


Hatfield Media

Marketing agency based in Louisville Kentucky, specializing in video production, webcasting, website design and search engine optimization (SEO)!

A Beginner’s Guide to Facebook Advertising

by Chris Nation @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

Facebook is the largest social network in the world, with 1.1 billion users and 25 million active small business pages. Those kinds of numbers mean the potential to reach and engage your customer has never been greater. To help take advantage of this enormous user base, Facebook developed an advertising platform—called simply Facebook Ads—to help businesses, brands and organizations generate more awareness and better reach their target audiences.   1.  Identify Your Audience Much like Google AdWords or Bing Ads, Facebook allows users to finely target their audience by key demographics (age, gender, interests, location) and optimize campaigns for likes, clicks or interactions. For instance, you can target all individuals 18+ that live in the United States who like arts and music. Or you could identify more specific segments, such as women living in the south end of Chicago, age 30 – 50 who like the show Grey’s Anatomy. How? When a user creates a profile on Facebook they are asked to share demographic information. Additionally, the pages they like and the interests they discuss on the site further factor into the Facebook search algorithm. Using this information Facebook can display ads only to the most relevant audiences—and the more […]

The post A Beginner’s Guide to Facebook Advertising appeared first on Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky.

Punch Up Your Copy (and Search Ranking) with SEO Keywords

by Josh Hampton @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

By know, the importance of search rankings is common knowledge. If you want your audience to find you on the web, you’ve got to pay attention to optimizing your site. But implementing SEO can be a daunting task for those who don’t know much about programming. In fact, we always recommend seeking the help of an SEO professional to take full advantage of all the benefits of optimization. There is, however, a more accessible way to get the SEO ball rolling—add keywords to your copy. It’s one of the simplest things you can do to help boost your rankings. You don’t need a programmer. You won’t have to learn the complexities of back-end coding. With just a little thought and research, you can make an impact—and here’s how. Keywords Are Your Friends Nearly everyone knows how to use a search engine like Google or Yahoo. You type in a few words that you think best describe what you’re looking for, then you let the search engine do its thing. Search engines find what you’re looking for by seeking out those words on relevant websites. So to stack the odds in your favor, make sure those popular search terms—whatever your audience […]

The post Punch Up Your Copy (and Search Ranking) with SEO Keywords appeared first on Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky.

Getting Listed: Using Local Business Citations to Boost Online Visibility

by Garrett Bonistalli @ One Thing Marketing Louisville, KY

Implementing an effective digital marketing strategy to grow your business will likely include several moving parts at once. From website design to strategy, the formula for achieving success in the digital space can seem complicated. That’s why we are going to focus this post on explaining how business citations – a large chunk to the local SEO equation – can benefit your business. What is a Local Business Citation? Generally speaking, a business citation is...

The post Getting Listed: Using Local Business Citations to Boost Online Visibility appeared first on One Thing Marketing Louisville, KY.

Ji Seo in California - Page 4 | PeopleSmart

Ji Seo in California - Page 4 | PeopleSmart


PeopleSmart

Page 4 of results for Ji Seo in California address, phone number, send email, public records & background search.

Quantum Celebrates Two Decades in Advertising

by Josh Hampton @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

Yep, you read that right. 2014 marks our platinum anniversary, can you believe it? And it all began with a dream and a sub-subleased space on the fourteenth floor of the Citizen’s Plaza building… In 1994, Jim Miller, Patty Marguet and Linda Schuster left their jobs at prominent Louisville agencies to start their own company. Their vision was to create a different kind of advertising firm, focused on respect for clients, integrity of work, and quality of life for its employees. Originally the three owners made up the entire creative and account services staff. Oh, and there was Sydney, the Australian cattle dog. She helped tear up the delivery boxes for trash day. Over the next few years Quantum’s client list and staff continued to grow until a new workspace was in order. So in 1997 they moved to the office that many of our clients will remember fondly, on West Main Street, right next to the Slugger Museum and above Kentucky Mirror & Plate Glass Company. But after 12 years of downtown parking hassles and the occasional raccoon infestation (ask us about that one some time!), the Q moved to Story Avenue, where we currently reside. And all these twenty […]

The post Quantum Celebrates Two Decades
in Advertising
appeared first on Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky.

2017 SEO Strategies & Trends

by brownie @ Crosby Interactive

IPIC 2017 Presentation

by Dan Skaggs @ One Thing Marketing Louisville, KY

Last week, our own Brittany Murphy presented at the 2017 International Print & Imaging Conference (IPIC). During the Las Vegas presentation, Brittany highlighted the importance of local SEO in growing your business. With a helpful step-by-step breakdown of the most important factors in ranking locally, the audience learned tons of useful information on how they could implement these actionable tactics today to start greatly improving their online presence.

The post IPIC 2017 Presentation appeared first on One Thing Marketing Louisville, KY.

Strategic Communications

by Hatfield Media @ Hatfield Media

Strategic Communications is a provider of technology services to US Government and Commercial verticals.  Headquartered in Louisville, KY, Strategic services clients of all sizes across the United States by providing a variety of IT products and services including infrastructure, communications ...

Read More

The post Strategic Communications appeared first on Hatfield Media.

SEO | Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

SEO | Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky


Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

Quantum Communications (QtheAgency) is a full-service advertising, marketing and digital agency located in Louisville, Kentucky that specializes in marketing research, public relations, media buying, digital design and award-winning creative.

Where Did the Ads Go? Google Removes Right Side Ads | Friday Finish Line

by Garrett Bonistalli @ One Thing Marketing Louisville, KY

You likely don’t have time to sift through the inner workings of the Web searching for the most relevant digital marketing news. That’s fine, you don’t need to do that. Luckily, we’ve compiled seven articles throughout the last couple weeks that grabbed our attention. Check them out. SEO/SEM 5 Ways to Increase Local Online Exposure As local search continues to factor in to the decision-making process of consumers and inevitably plays a part in deciding which...

The post Where Did the Ads Go? Google Removes Right Side Ads | Friday Finish Line appeared first on One Thing Marketing Louisville, KY.

With CMS Comes Great Responsibility

by Josh Hampton @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

Content Management Systems (CMS) have changed the face of websites, no doubt about it. Where in the past clients had to rely on their web agency or a programmer to make even the smallest changes to their sites, now CMS makes many changes as easy as editing a Microsoft Word document. However, this increased access and control can also bring a few pesky (but easily avoidable) challenges. The most prevalent of these is changing content without thinking about how it might alter the design, layout and look of the site. At the Q, we spend a lot of time making sure your site looks great and functions perfectly before it’s launched. We want all the pieces to fit together. We want the best keywords to be included in the copy in all the right places. However, sometimes with a CMS component what may seem like a simple change can end up being a big one that can alter a site’s look, feel and function. Here are a few guidelines we suggest our clients keep in mind when making revisions and additions on their own: When changing copy, take into account how much copy will fit in the space you’re working […]

The post With CMS Comes Great Responsibility appeared first on Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky.

SEO Louisville, KY, Local, Web Design, Internet Marketing Services

SEO Louisville, KY, Local, Web Design, Internet Marketing Services


One Thing Marketing Louisville, KY

Louisville, KY SEO, web design, & internet marketing services for local businesses. Get found by local customers searching for your services by improving your company’s online visibility.

Online Reviews: Why Your Local Business Needs Them (and How to Get More)

by Dan Skaggs @ One Thing Marketing Louisville, KY

Warning! While you are reading this, someone is talking about your business. Someone is sitting down right now to tell their friend, co-worker, or family about their recent purchase, how your product works, or what they think of your service. Of course, this is nothing new. For generations, word of mouth has been one of the most reliable ways to build...

The post Online Reviews: Why Your Local Business Needs Them (and How to Get More) appeared first on One Thing Marketing Louisville, KY.

Linda Schuster featured on StyleBlueprint

by Josh Hampton @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

By Heidi Potter, StyleBlueprint Photo by Adele Reding “Linda Schuster is tiny, but don’t let her stature fool you. Her marketing firm, Quantum Communications (or Q the Agency), services clients such as Brown-Forman, The University of Louisville and YUM! Brands, just to name a few. This woman is connected and committed to Louisville. Running her portfolio and raising a family definitely keep her on her toes, but this self-proclaimed foodie always manages to try the latest local restaurant. Welcome today’s FACES profile, Linda Schuster. What made you decide to go into public relations as a career? I was an accounting major in college and bored to death working in an accounting firm my junior year. So I called my dad and said I was switching majors! I decided to do an internship at an agency in Austin for fun. I loved it and here I am. How long have you owned your own business? 21 years What kind of advice would you have given yourself 20 years ago? I don’t think anyone can tell you what it’s going to be like to own your own business. It’s both rewarding and frightening every day. Mostly rewarding. I guess I would say get […]

The post Linda Schuster featured on StyleBlueprint appeared first on Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky.

Web Design | Internet Marketing | Woodland Hills | Dymic Digital

Web Design | Internet Marketing | Woodland Hills | Dymic Digital


Dymic

Dymic Digital is the highest rated Internet Marketing and Web Design company in Woodland Hills. Don't take our word for it. Our client testimonials say it all.

Are You Winning at Local Search? | Friday Finish Line

by Garrett Bonistalli @ One Thing Marketing Louisville, KY

Before slamming our computers shut and running out of the office and into the weekend, we’ve accumulated a round-up of the latest in digital marketing news over the past couple weeks. Give it a peek below. SEO Small Businesses and Local Search Needs According to a recent survey by local marketing news company Street Fight, 25 percent of small- and medium-sized businesses consider SEO to be the area of marketing where the most help is needed....

The post Are You Winning at Local Search? | Friday Finish Line appeared first on One Thing Marketing Louisville, KY.

IPIC 2016 Presentation

by Dan Skaggs @ One Thing Marketing Louisville, KY

International Print & Imaging Conference 2016 IPIC started as a small buying group in California over 30 years ago and is now an international association that provides a broad range of business services to members across the world. At the conference in Las Vegas, Dan and Brittany presented “10 Ways to Improve Your SEO Now” to an eager crowd of people looking to promote their business. This actionable list engaged the audience, prompting them to re-evaluate their own...

The post IPIC 2016 Presentation appeared first on One Thing Marketing Louisville, KY.

Get In On The Baby Boom

by Josh Hampton @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

The Secrets of Marketing to Seniors As the Baby Boomer generation grows older, the senior age group has become the largest in the US in terms of size and percent of the population. With that share of the market comes great buying power. In fact, today 77% of the country’s wealth is controlled by senior citizens. They’re living longer and becoming more active. That’s why, now more than ever, understanding how and why they buy is critical to any company hoping to maximize their marketing efforts. Build Trust—and a Relationship Seniors like to know what they’re spending their money on. They devote more time researching and planning their purchases than other age groups. That means earning their trust is critical. How do you that? Great customer service is one way. Seminars, workshops and other sponsored events are another. Give them the opportunity to spend time with your brand and get comfortable with it. If they like what they see, they’re more likely to become loyal customers. Referrals Can Make the Difference When compared to other demographics, seniors are more likely to respond to word of mouth and referrals. They put a high value on personal recommendations from people they know. […]

The post Get In On The Baby Boom appeared first on Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky.

SEO

SEO


SEO

DBS>Interactive is a digital agency with expertise in Louisville SEO and Kentucky search engine optimization. Shoot us an email and let's start talking.

Chris Nation Named 2015 AAF Hot 10 Award Winner

by Josh Hampton @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

We’re excited to announce that our very own Director of Client Services, Chris Nation, has been selected as one of the 2015 American Advertising Federation of Louisville’s Hot 10. The announcement was made Thursday, June 18 during the AAF’s 2015 Hot 10 Awards Luncheon at The Olmsted. According to AAF Louisville, “The Hot 10 Awards recognize those advertising and marketing professionals under 32 in the Louisville industry that go beyond the 8-5-work day in big and small ways.” Chris commented,  “I am incredibly grateful and honored to be a recipient of this award and look forward to serving and investing in the advertising industry in our community.” We couldn’t be happier that Chris has been recognized for his strong work ethic and positive impact on the Louisville advertising community. We are proud to have him as part of our team and look forward to what the future holds! About AAF-Louisville: American Advertising Federation – Louisville, formerly the Advertising Federation of Louisville (AdFed), with more than 650 members, represents Louisville’s $1 billion advertising industry and is a Division I member of the American Advertising Federation. Originally incorporated on January 30, 1908, today’s AAF-Louisville is the area’s oldest membership organization for marketing, advertising, and other […]

The post Chris Nation Named 2015 AAF Hot 10 Award Winner appeared first on Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky.

Boost Your Company’s Reputation… Or Else

by Dan Skaggs @ One Thing Marketing Louisville, KY

People talk. Wonder what they are saying about your business? More than 25% of a company’s market value comes directly from its reputation. Whether you’re a local business or a multi-industry conglomerate, your reputation plays a major role in your company’s success. But just how important is reputation management to your business? Infographic by WebpageFX

The post Boost Your Company’s Reputation… Or Else appeared first on One Thing Marketing Louisville, KY.

Bluegrass Indoor Karting

by Hatfield Media @ Hatfield Media

Bluegrass Indoor Karting is the best indoor racing facility in Louisville Kentucky.  Equipped with top-performing cars with top speeds exceeding 40mph, this is not the go carts you grew up with.  Helmet and neck-guard required!  As the agency of record ...

Read More

The post Bluegrass Indoor Karting appeared first on Hatfield Media.

Fluctuating Results: Major Google Algorithm Updates and The Evolution of SEO Strategies

by Garrett Bonistalli @ One Thing Marketing Louisville, KY

Digital marketing and search engine optimization have moved at rapid speeds throughout the past decade. Algorithm updates have changed the search landscape and heavily modified strategies, while new algorithms altogether have created opportunity for unprecedented user experience. This article will take a look at Google’s most infamous algorithm updates and will then discuss the change in strategies taken to rank in organic search results. Furthermore, a SlideShare presentation and quiz are included to provide readers with key takeaways...

The post Fluctuating Results: Major Google Algorithm Updates and The Evolution of SEO Strategies appeared first on One Thing Marketing Louisville, KY.

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