C-Forward President To Serve On NKU Presidential Search Committee

by bcooper @ C-Forward Information Technologies

Mon Mar 06 11:57:57 PST 2017

C-Forward is announcing that our President, Brent Cooper, has agreed to serve on the Northern Kentucky University Presidential Search Committee. In addition, Brent also serves as Co-Chair of the NKU Foundation Advocacy committee, and as a member of the NKU Haile/US Bank College of Business Advisory Board. When asked about the presidential search committee Cooper […]

The post C-Forward President To Serve On NKU Presidential Search Committee appeared first on C-Forward Information Technologies.

Basic SEO Marketing- Part 6-Link Building

by Chuck @ Joint Effort Marketing

Thu Apr 27 20:15:12 PDT 2017

Using External and Internal Links in SEO When you see an article or a blog and you a word or phrase that is highlighted such as: Those present in a courtroom vary depending on the case, but some attendees are consistent, such as a few of the millions of attorneys and one of the 21,200 […]

The post Basic SEO Marketing- Part 6-Link Building appeared first on Joint Effort Marketing.

Basic SEO Marketing- Part 7- Blogging

by Chuck @ Joint Effort Marketing

Wed Aug 30 08:29:57 PDT 2017

Blogging with a real purpose Blogging is one of those things that you can do because you heard that Google wants you to or you can use it to really extend your brand and set yourself up as a pro in your field. Blogging can be an attempt to give advice like I am doing […]

The post Basic SEO Marketing- Part 7- Blogging appeared first on Joint Effort Marketing.

New Legal Infographic

by Chuck Caine @ Joint Effort Marketing

Wed May 24 13:28:27 PDT 2017

Here is a recent Infographic that we put together for Elite Court Reporting, They are great for SEO marketing as well as social marketing.

The post New Legal Infographic appeared first on Joint Effort Marketing.

Why We Celebrate Bill and Warren Day

by red212 @ Red212 | An independent content strategy agency

Thu Apr 27 07:10:58 PDT 2017

On June 25, 2006, Warren Buffet, one of the most successful investors in the world and the world’s richest person at the time, made a huge announcement. Buffett pledged to give the Bill & Melinda Gates Foundation 10 million Class B shares of Berkshire Hathaway through annual contributions. The first year’s donation was equivalent to […]

The post Why We Celebrate Bill and Warren Day appeared first on Red212 | An independent content strategy agency.

Website Development: Why Are Landing Pages Important

by brad0525 @ Data Design Systems

Sat Jul 29 11:33:32 PDT 2017

One of the most important things you, as an Internet marketer, can do is to optimize your website's landing page. What that means, as a general rule, is that you will need to make your page so good, in terms of SEO, that it will come up first (or as close to first as possible) in a Google Search.

The post Website Development: Why Are Landing Pages Important appeared first on Data Design Systems.

by Jamie Liles @ C-Forward Information Technologies

Wed May 17 06:14:34 PDT 2017

Op-Ed: Creative Solutions Help Growing Company Land in Covington http://www.rcnky.com/articles/2017/05/15/op-ed-creative-solutions-help-growing-company-land-covington  

The post appeared first on C-Forward Information Technologies.

8 Outdated SEO Tactics That Are a Colossal Waste of Time

by @

Tue Sep 06 13:35:00 PDT 2016

Search engines are rapidly evolving and becoming more human-like. If you want to stay ahead of the pack, your SEO strategies and tactics better evolve with them.

Why? Because if you don't, your website will end up in the best place to hide a body: page 2 of Google.

The following are some once-popular SEO tactics you should definitely avoid moving forward.

1. Building easy links

Search engine ranking algorithms still rely heavily on backlinks, but they’ve gotten really smart at differentiating high from low-quality links.

Chances are, if a link is easy to get, it’s probably not worth going after. That includes blog comment links, guest blogging for links, and buying links. Search engines frown on these types of spammy links and can penalize you for them.

If you don’t have content worth linking to, it’s really hard to get quality links, so start by writing awesome content, then find people to link to it. Try tactics like broken link building or Backlinko’s skypscraper technique.

2. Creating pages for every keyword variation

If you’re a metal tubing manufacturer, don’t create pages for every variation of “metal tubing” under the sun.

The search bots know when you’re trying to game the system, so build your content around topics that target a similar set of keywords rather than unique pages for every variation you can think of.

3. producing El Cheapo Content

Just like backlinks, content that's easy to produce isn't worth your time and won't help your website's search rankings. Why? Because everybody else probably did it already. And to outrank someone, you have to one-up them.

What to do: Figure out what keyword you want to rank for. Then do keyword research and think about what kind of information, and in what format, a user might prefer when searching that keyword.

Search that keyword yourself and see if you can give the user what they want better than any of the ranking competitors. Is it a blog post? Is it video? Is it a PDF? An infographic? Only keyword research will tell you.

4. Writing meta data for search engines, not humans

Meta titles and descriptions are important ranking factors, but if you’re writing them only for search engines, you’re probably not doing as well as you could be.

This is because search engines are now consider click-through rate to determine your website's rank.

What to do: Run a PPC campaign and split test ad copy to determine what gets the best click-through rate. Then use that ad copy for your meta titles and descriptions.

Remember, PEOPLE are the ones reading your content and deciding in a split second if it's worth their time. By using power words in your meta title and description, you'll hugely increase your chances of getting them to click.

5. Trying to hit the perfect keyword density

Keyword density used to be important, but not so much anymore. It’s still important that your target keywords appear on the page, but trying to hit some magic number is a giant waste of time. In fact, too much keyword stuffing could result in your site being dinged (or banned) by Google.

Instead, use that time to better understand search intent and create content to meet that intent.

6. Using the keywords meta tag

Search engines don’t pay attention to this anymore. By using it, all you’re doing is telling your competitors exactly which keywords you’re targeting. Yikes.

Just remove the tag entirely.

7. Ignoring the user

At the end of the day, search engines exist to serve the user. Their goal is to provide people with exactly what they search for.

Notice this is entirely centered around the user. All the metrics search engines use to rank pages are just proxies for measuring what you, the user, want.

As the search engines improve over time, those proxy measures get closer and closer to the real thing.

So if you ignore what the user wants and instead only think about search engines, you probably won’t get very far.

Instead, work to understand search intent for the keywords you're targeting and create amazing content that meets that intent better than the ranking competition.

Only after you’ve done that should you then go in and make sure the content checks all the technical SEO boxes.

8. Relying solely on calculated competition scores

Many tools provide a calculated competition (or difficulty) score for keywords as a way to understand how hard it might be to rank for those terms.

Problem is, these calculations can’t tell you how well your competition meets a searcher’s intent. The only way to do that is manually.

Instead of relying solely on calculated competition scores to determine which keywords to target, manually inspect the pages ranking for the keyword you want to rank for. Then, figure out if you can meet intent better than your competition.

After that, use competition scores to help refine your options.

C-Forward welcomes new Network Engineer: Bryan Cobb

by bcooper @ C-Forward Information Technologies

Fri Oct 07 12:07:48 PDT 2016

C-FORWARD, INC., I.T. SERVICES FIRM ANNOUNCES NEW NETWORK ENGINEER Bryan Cobb is a Network Engineer for C-Forward. He spent 15 years as the IT/Facilities Director at the Northern Kentucky Area Development District (NKADD) transforming it into one of the most technologically advanced Area Development Districts in the state of KY. Bryan is a graduate of […]

The post C-Forward welcomes new Network Engineer: Bryan Cobb appeared first on C-Forward Information Technologies.

Online Reviews: Why Your Business Needs Them

by Bob Turner @ Social Flair

Wed Jul 12 15:41:49 PDT 2017

The post Online Reviews: Why Your Business Needs Them appeared first on Social Flair.

The ingredients of effective SEO

by Mark Tepe @ Arranged Elements

Mon Sep 16 11:07:33 PDT 2013

“We’re looking for an SEO specialist.” I see this inquiry a lot from companies. They want to rank on the first page of Google; therefore, they search for an “SEO

The post The ingredients of effective SEO appeared first on Arranged Elements.

4 Steps for Hiring an SEO Service Provider

by Matthew Conner @ Bare Knuckle Digital

Mon Apr 03 14:31:21 PDT 2017

It might be obvious to you now that you need SEO, because it's measurable, scale-able, and most of all required if you want to have any digital presence at all. Knowing this is easy, knowing who to hire for it is hard. Our informed opinion recommends hiring an Agency that specializes in digital marketing, as […]

The post 4 Steps for Hiring an SEO Service Provider appeared first on Bare Knuckle Digital.

Don’t Shoot Yourself in the Foot: Protect Your Firearms in Your Estate Plan

by heschlawadmin @ Hesch Law Cincinnati

Mon Aug 07 10:58:57 PDT 2017

Kentuckians love their guns. According to CBS News, Kentucky ranks number 16 in the number of registered firearms among all ...

The post Don’t Shoot Yourself in the Foot: Protect Your Firearms in Your Estate Plan appeared first on Hesch Law Cincinnati.

My First 60 Days in SEO – From Noob to Link Builder

by David Salvari @ ZoomSpring SEO

Fri Jun 08 11:25:28 PDT 2012

Originally found on the Cincinnati SEO blog by ZoomSpring

I come from a background of technical IT related work rather than internet marketing/SEO, so the majority of SEO was new to me. The last time I had done anything close to what you could call SEO was my webpage design class back in high school. I remember learning about how to construct a webpage, […]

Read more at zoomspring.com

C-Forward President went on WCPO to talk about cybersecurity

by bcooper @ C-Forward Information Technologies

Sat Jul 29 09:48:46 PDT 2017

C-Forward’s President Brent Cooper, who is also serving in the role as Interim President of the Northern Kentucky Chamber of Commerce, went on WCPO last week to talk to Lisa Smith about the importance of protecting computers from cyber criminals.

The post C-Forward President went on WCPO to talk about cybersecurity appeared first on C-Forward Information Technologies.

Incorporation of Company Branding and SEO

by locomovement @ Locomovement SEO

Thu Apr 17 05:54:17 PDT 2014

Archives

The Fish Aren’t Biting: Failed (Link) Bait on the Rough Seas of SEO

by Alex Webb @ ZoomSpring SEO

Sun Mar 31 21:15:34 PDT 2013

Originally found on the Cincinnati SEO blog by ZoomSpring

SEO is a lot like fishing. SEO is about baiting a hook with different baits from guest posts to info-graphics, casting the bait into the water (the Internet), and then waiting for a bite. Preferably a lot of bites (backlinks, visitors, etc.). Not convinced that the two are similar? Isn’t the sea reminiscent of major […]

Read more at zoomspring.com

Ultimate SEO Questionnaire

by Mike Volkov @ Max Ranx

Wed May 17 08:03:07 PDT 2017

Whenever starting out on your SEO prospecting journey you will inevitably come to the client discovery stage. Although it may seem like a cumbersome process to force your client to go through, in the long run it will become your best friend in qualifying your clients and saving you time and money. It should help you […]

The post Ultimate SEO Questionnaire appeared first on Max Ranx.

C-Forward Announces Dale Silver’s Promotion to V.P. of Client Services

by bcooper @ C-Forward Information Technologies

Fri Sep 02 07:21:23 PDT 2016

C-FORWARD, INC., I.T. SERVICES FIRM ANNOUNCES VICE PRESIDENT OF CLIENT SERVICES C-Forward, an Information Technology (I.T.) Services firm headquartered in Covington, KY is announcing a new Vice President of Client Services. Dale Silver, C-Forward’s Client Services Manager, is being promoted to Vice President of Client Services. A Dale Carnegie Sales & Management graduate, Silver brought […]

The post C-Forward Announces Dale Silver’s Promotion to V.P. of Client Services appeared first on C-Forward Information Technologies.

Content is King

by Admin @ WebTec

Thu Sep 22 12:18:37 PDT 2016

Ask Bill Gates High Quality, Relevant Content Copy is King in SEO Google the statement “content is king” – it will return over 33 million results. In those results, you will find the statement is a title of a 1996 Microsoft article written by Bill Gates, in which he discussed “where much of the real […]

The post Content is King appeared first on WebTec.

BPA Keynote at Miami University

by Jordan Godbey @ ZoomSpring SEO

Thu Oct 11 04:32:02 PDT 2012

Originally found on the Cincinnati SEO blog by ZoomSpring

Here you can download a copy of my slidedeck. Leave a comment below letting me know what your goals and dreams are, and even how you plan on accomplishing them if you know already. I hope you enjoyed it, let me know if I can help in any way. – Jordan

Read more at zoomspring.com

Social signals…are you sending them?

by Chuck Stewart @ SearchEngineRanking.net

Thu Sep 12 13:59:47 PDT 2013

SEO is extremely essential for conversion and revenue on an ecommerce website.  Simply put if your customers cannot find you or if your website seems invalid you will not attract the attention of your customers or get the sales you desire.  It’s a fact that the top positioned ecommerce sites average more sales because it […]

Basic SEO Marketing- Part 2 Cincinnati Web Design

by Chuck @ Joint Effort Marketing

Thu Jul 16 16:52:39 PDT 2015

Cincinnati Website Design A lot of people look at Web design as a “build it and they will come” concept. This is not “Field of Dreams”! We have been a Cincinnati web design firm for many years and the most common mistake I see is that customers have “unprofessionals” build their websites. “I have a […]

The post Basic SEO Marketing- Part 2 Cincinnati Web Design appeared first on Joint Effort Marketing.

Part 4-Basic SEO Strategy-Keyword Analysis

by Chuck @ Joint Effort Marketing

Sun Jan 24 20:45:09 PST 2016

Basic SEO- Keywords Keywords or keyword phrases is the place that every company should start with when developing their marketing strategy. They are the essence that describes your company because they are what the customers are searching for. Selecting keywords is essential to building branding, graphics, and especially essential to building a search campaign. If […]

The post Part 4-Basic SEO Strategy-Keyword Analysis appeared first on Joint Effort Marketing.

webFEAT Complete to Attend 2017 Advanced Manufacturing Technology Show in Dayton

by K. Smith @ webFEAT Complete

Mon Oct 09 11:04:40 PDT 2017

webFEAT Complete will attend Dayton’s annual Advanced Manufacturing Technology Show from October 18-19. We are a full-service web company who specializes in the manufacturing and distribution sectors. Our services include website design, Search Engine Optimization (SEO), social media management, hosting, and more. A strong web presence helps your business to connect with the people who are most interested in your products and services. These people are extremely likely to become buyers, and your sales will increase as a result. Click any of the links below to learn more about our services and how they will benefit your business: Website design SEO Social media management Hosting In the past, we have designed websites for high-profile manufacturers such as as Manufacturers Supply Co. and Indy Honeycomb. Many of our clients operate on a fiercely competitive global scale where a web presence will make or break a company. We consistently exceed our clients’ expectations and often receive glowing praise as a result. If you’re interested in the same success we’ve brought other manufacturers, make sure to visit us at booth 1113. Our booth will be filled with web experts who are happy to chat with you personally about the ways an improved web […]

The post webFEAT Complete to Attend 2017 Advanced Manufacturing Technology Show in Dayton appeared first on webFEAT Complete.

Basic SEO Marketing- Part 3- Strategy Points

by Chuck @ Joint Effort Marketing

Sun Jan 24 19:45:02 PST 2016

Basic SEO Strategies After you build a dynamic website, then it is time to get traffic to it. There is no truth to the “Build it and they will come” strategy. Just because you have a great product and a wonderful website  doesn’t mean people visitors will  find your site  or  become an actual customer. […]

The post Basic SEO Marketing- Part 3- Strategy Points appeared first on Joint Effort Marketing.

Post-Penguin Perplexities – SEO Meetup July 17 2012

by Jordan Godbey @ ZoomSpring SEO

Wed Jul 18 08:53:09 PDT 2012

Originally found on the Cincinnati SEO blog by ZoomSpring

Big thanks to Troy from Blue Kaboom for hosting the Cincinnati SEO Meetup group last night! On a side note, the group just hit 40 members! Please submit your suggestions here for discussion topics and improvements for the group. Here is the slide deck I presented with a few links to some of the points […]

Read more at zoomspring.com

Eric Ward’s LinkMoses Private – Link building done right

by Jordan Godbey @ ZoomSpring SEO

Fri Jan 06 13:18:29 PST 2012

Originally found on the Cincinnati SEO blog by ZoomSpring

As SEOs, link building is a huge part of our job. Links are the currency that we use to drive our pages to the top of the SERPs. There are a ton of great resources online to learn about link building strategies but today I’m going to share one extra special resource. As white hat SEOs, […]

Read more at zoomspring.com

Is Your Link Marketing Working? 6 Ways to Measure Your Results

by Allison Chaney @ Bare Knuckle Digital

Thu Aug 31 08:07:08 PDT 2017

We all know how important link marketing is to your SEO strategy. Quality, relevant websites must link to your website, and you should also be linking out to other relevant sites. After all, it’s called the World Wide WEB for a reason. The internet is a place for sharing of information and we do that […]

The post Is Your Link Marketing Working? 6 Ways to Measure Your Results appeared first on Bare Knuckle Digital.

Don’t be an SEO – Be a teacher

by Jordan Godbey @ ZoomSpring SEO

Fri Mar 30 13:38:16 PDT 2012

Originally found on the Cincinnati SEO blog by ZoomSpring

I hate being in this situation in a new client meeting: “Well we just need a little bit of SEO on our page, pretty easy stuff. we can pay about $250, we used to have a guy who did it for that much” What?! My next question is “$250 per hour?” (which typically blows their […]

Read more at zoomspring.com

C-Forward announces new President, Sr. Vice President & COO, & Vice President

by bcooper @ C-Forward Information Technologies

Wed Aug 23 20:17:29 PDT 2017

C-FORWARD, INC., I.T. SERVICES FIRM ANNOUNCES NEW PRESIDENT, SR. VICE PRESIDENT & COO C-Forward, an Information Technology (I.T.) Services firm headquartered in Covington, KY is announcing a new President, following the departure of Brent Cooper, C-Forward’s former President and newly inducted President & CEO of the Northern Kentucky Chamber of Commerce. Brian Ruschman, former Vice […]

The post C-Forward announces new President, Sr. Vice President & COO, & Vice President appeared first on C-Forward Information Technologies.

What is Local SEO and Why Does it Matter?

by Admin @ WebTec

Mon Aug 31 19:09:13 PDT 2015

What is Local SEO? Let’s start off with the basics.  Local SEO is how your company shows up locally in search results.  Think of local SEO as the YellowPages of 1990.  If you wanted to find a plumber in your area, you would go to the plumber section of the yellow pages and give them […]

The post What is Local SEO and Why Does it Matter? appeared first on WebTec.

How to Build a Successful Small Business Website

by Radiant Design @ Radiant Web Design | WordPress Websites | Cincinnati Ohio

Sat Jul 14 11:03:19 PDT 2012

These tips will help any small business develop the right website design and content in order to achieve better search engine rankings (SEO) and hits.

Basic SEO Marketing- Part 1

by Chuck @ Joint Effort Marketing

Mon Jun 15 19:36:42 PDT 2015

Basic SEO Marketing- A series from Chuck Caine Branding When beginning anything whether it is a new website, a new company, or a new Cincinnati SEO campaign, make certain that you take a hard look at your branding concepts from the beginning. Your name, your logo, your color chart, and your fonts are just some […]

The post Basic SEO Marketing- Part 1 appeared first on Joint Effort Marketing.

Our SEO Strategy for 2016

by Admin @ WebTec

Tue Apr 26 07:47:35 PDT 2016

SEO is constantly changing and we have to adapt our strategy every year, but here are our recommendations for 2016! The biggest addition in the past year or two has been Local SEO.  We will get into that more though below.  Let’s dive in! 1. Keyword Research Every good SEO strategy starts with keyword research.  You […]

The post Our SEO Strategy for 2016 appeared first on WebTec.

[Tutorial] Learn ImportXML – Best SEO Tool Ever

by Jordan Godbey @ ZoomSpring SEO

Thu Feb 16 11:15:19 PST 2012

Originally found on the Cincinnati SEO blog by ZoomSpring

I am not a developer. But learning how to use ImportXML has been one of the most interesting things I’ve done in the past few weeks. If you haven’t heard of ImportXML yet, or just haven’t got around to using it, you need to learn it now. Why? – It’s not very hard – It’s […]

Read more at zoomspring.com

3 Ways To Add Power To Your Link Marketing Strategy

by Allison Chaney @ Bare Knuckle Digital

Tue Aug 08 10:28:06 PDT 2017

Link building is critical for good SEO. What does this mean? A link is like a vote for your website, but not all links are created equal. Think of it like a popularity contest. In fact, link marketing has been referred to as “link popularity”. You’re the new kid at school and you’re trying to […]

The post 3 Ways To Add Power To Your Link Marketing Strategy appeared first on Bare Knuckle Digital.

A Word about YouTube

by Chuck Stewart @ SearchEngineRanking.net

Fri Aug 23 13:57:02 PDT 2013

  It’s important that you make and utilize videos to help with SEO.  Since YouTube is the world’s second most popular search engine next to You Know Who (Hint: They own YouTube) – it’s a good idea that if you have a video of your product or business that you post it!  Once you do so, […]

What is Search Engine Optimization?

by Web Strategy Plus @ Web Strategy Plus

Mon Jun 12 09:19:10 PDT 2017

Over the years, search engine optimization has been described in many different ways. But at its core, SEO is simply a way to help your website show up near the top of Google and Bing for relevant searches. While there … Continue reading →

The post What is Search Engine Optimization? appeared first on Web Strategy Plus.

Strategic Use of Images in Search Engine Optimization

by terilc94 @

Thu Apr 17 05:18:13 PDT 2014

When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your search rank while allowing you to integrate …

What Is SEO And Why Does It Matter in Website Development?

by brad0525 @ Data Design Systems

Mon May 15 12:37:42 PDT 2017

The world of marketing is constantly changing and adapting with technology. If you are looking into revitalizing your business’ website in order to get the most returns, it’s important to incorporate SEO strategies into that, and here’s why.

The post What Is SEO And Why Does It Matter in Website Development? appeared first on Data Design Systems.

Understanding the Differences in SEO vs SEM

by Zaine Clark @ WebEchoes

Mon Jul 17 12:06:40 PDT 2017

What’s SEO and SEM? SEO and SEM are terms that are thrown around all the time in the new age of marketing. But, what are they? What do they mean? What’s the difference? And most importantly, how does it affect your organization? Search Engine Optimization SEO is a broad array of different things coming together…
Read more

The post Understanding the Differences in SEO vs SEM appeared first on WebEchoes.

Absolute Links vs. Relative Links – SEO Value

by locomovement @ Locomovement SEO

Thu Apr 17 05:56:30 PDT 2014

The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but it is widely regarded that absolute links provide better SEO value on the whole than relative links. Many believe that absolute links have less potential for getting messed up when search engines […]

How Can SEO Help With A New Small Business?

by RECR8 @ RECR8 SEO

Wed Sep 20 11:09:38 PDT 2017

There are many advantages to investing in search engine optimization for new small businesses. If a business is online and no one can find it, then it might as well cease to exist. For your new business to succeed in this information age, you need to have a substantial online presence. This presence will help […]

The post How Can SEO Help With A New Small Business? appeared first on RECR8 SEO.

Mike Grout Promoted To Vice President Technical Services

by bcooper @ C-Forward Information Technologies

Thu Mar 02 11:47:34 PST 2017

  C-Forward, an Information Technology (I.T.) Services firm headquartered in Covington, KY is announcing a new Vice President of Technical Services. Mike Grout, who is now in his 11th year with C-Forward, is being promoted to that position. Said C-Forward President Brent Cooper, “Mike’s dedication to improving and growing the organization has been critical to […]

The post Mike Grout Promoted To Vice President Technical Services appeared first on C-Forward Information Technologies.

Basic SEO Marketing- Part 5- Meta Descriptions

by Chuck @ Joint Effort Marketing

Thu May 05 20:42:44 PDT 2016

What is a Meta Description? Meta description tags, while not helping your search engine rankings, are extremely important in gaining user click-through from SERPs. Meta descriptions are short paragraphs that let the searcher know exactly what information the page contains. The meta description should use the keywords intelligently, but also create a compelling description that […]

The post Basic SEO Marketing- Part 5- Meta Descriptions appeared first on Joint Effort Marketing.

SEO Results

by admin @

Wed Feb 15 06:13:00 PST 2012

Foster Tech Group takes Cleveland Firm to Number one on Google with 2 keyword phrases and on the first page with 3 others. We do not guarantee that we can get you on the first page of Google and anyone who says they can are making false guarantees.  Google changes thier algorithms frequently which chanages […]

The post SEO Results appeared first on .

Why Your Website Isn’t Showing Up On Google

by Ray Cheselka @ webFEAT Complete

Thu Aug 03 12:16:01 PDT 2017

At webFEAT, we get this question all the time: “Why isn’t my business showing up on Google?” or “I used to rank on page 1, and now I’m nowhere to be found. Why did my rankings drop off?” Whether you’re a new or existing business,  the first page for searches relevant to your business or specifically for your brand is of the utmost importance. If you’re a new business trying to generate exposure and you succeed, that will not matter if folks can’t find you online. Let’s say a person hears about your business or sees an ad and then goes online to search for your brand name. If your brand’s website and perhaps a business listing don’t appear, you will likely lose a prospective customer. If you provide a service and someone searches “(service) Cincinnati” or something more specific, and you don’t come up, the ones appearing (your competitors) will get the business. Your website’s appearance in Google and other search engines depends on various factors. For branded search, it’s not too difficult to get you indexed and appearing, but for specific, non-branded product/service searches that are more competitive, it takes some real SEO effort. In this post we’ll […]

The post Why Your Website Isn’t Showing Up On Google appeared first on webFEAT Complete.

3 “Lucky Charms” to Improve Your Pay-Per-Click Campaign

by Alex Webb @ ZoomSpring SEO

Tue May 01 07:35:19 PDT 2012

Originally found on the Cincinnati SEO blog by ZoomSpring

If you’ve ever run a Google AdWords campaign, you may have felt that its comparable to gambling. The House (Google) makes the rules and you either play by them or they’ll have you escorted out. There’s real money on the line, and if you bid just right, if the numbers line up, you can win […]

Read more at zoomspring.com

UX Writing and Effective Website Content

by Hanna Roberts-Williams @ webFEAT Complete

Fri Sep 22 15:47:41 PDT 2017

Conversion reigns as the supreme ROI of SEO. It’s the biggest goal we have as content strategists and SEO gurus: present relevant content to a collection of users, who are looking for a specific answer, and convince them that they’ve found the product or service that will solve their problem. See the problem. Show the solution. Make the sale. Converting internet users from mere audience members to your potential customers is difficult to say the least. Not only are there multiple websites and companies targeting your users, but there’s also a time limit. Attention fades. And quickly. Because of this, your content must do more than just look pretty.  It must inform. It must engage. It must strike a balance between the two authorities of content: who is speaking and who is reading. With the short amount of time we, as writers, have to maintain a complete connection with our audience, we can’t afford to waste a moment on information that misrepresents our intent. Creating a profitable website is all about the way you frame your content. And the best way to frame your content is by reassessing its effectiveness from a UX (user experience) perspective. So let’s get started. […]

The post UX Writing and Effective Website Content appeared first on webFEAT Complete.

Strategic Use of Images in Search Engine Optimization

by locomovement @ Locomovement SEO

Thu Apr 17 05:18:13 PDT 2014

When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your search rank while allowing you to integrate the necessary marketing message(s). Confused? Let’s look at an example: Suppose you operate a travel site and you want to optimize a given page for […]

Do Websites Built with WordPress Affect SEO?

by Radiant Design @ Radiant Web Design | WordPress Websites | Cincinnati Ohio

Thu Feb 23 11:59:22 PST 2017

We Wanted to Know: Does Building a Website in WordPress Really Help SEO and Search Engine Rankings? Since […]

SEO in Cincinnati: Why Area Businesses Need It

by Bob Turner @ Social Flair

Thu Oct 05 07:32:10 PDT 2017

The post SEO in Cincinnati: Why Area Businesses Need It appeared first on Social Flair.

Google Shares How to Hire an SEO

by Allison Chaney @ Bare Knuckle Digital

Tue Feb 21 12:04:47 PST 2017

Thinking about hiring an SEO to help improve your website’s visibility online? Google has this awesome video with a ton of great tips! Check it out… then put us to the test! Go ahead. We’re up for the challenge. Is Bare Knuckle Digital the right SEO provider for you?

The post Google Shares How to Hire an SEO appeared first on Bare Knuckle Digital.

Taking marketing to the next level

by RECR8 @ RECR8 SEO

Sat Sep 09 21:44:22 PDT 2017

When figuring out marketing strategies for the year, any company must go through their budget to determine which specific tactics will fit into their specific strategy. On top of that, figuring out which tactics should be invested into most heavily is often a large discussion area for companies and marketing teams. Once a team has […]

The post Taking marketing to the next level appeared first on RECR8 SEO.

3 things politics teaches you about good SEO

by Jordan Godbey @ ZoomSpring SEO

Tue Dec 27 15:49:24 PST 2011

Originally found on the Cincinnati SEO blog by ZoomSpring

As the political campaign season rolls around and we all get bombarded with “news” about the candidates, I’m reminded: like SEO, you can either buy your way to the top or you can earn it. Surprise hint about the ending of this post – one choice is much better than the other. Here are 3 […]

Read more at zoomspring.com

3 ways of finding a useful SEO – and avoiding a bad one.

by Matthew Conner @ Bare Knuckle Digital

Mon Apr 03 14:43:05 PDT 2017

Let’s get one thing straight, Search Engine Optimization is not black magic – it’s a necessary and scale-able business process that uses the quality of your business and leverages its potential towards success. It should not be treated as an add-on, extra or optional piece of your Integrated Marketing Communications (IMC). It is an important and […]

The post 3 ways of finding a useful SEO – and avoiding a bad one. appeared first on Bare Knuckle Digital.

15 Link Building Tips – SEER Google+ Q&A Recap

by Jordan Godbey @ ZoomSpring SEO

Thu Feb 23 21:18:47 PST 2012

Originally found on the Cincinnati SEO blog by ZoomSpring

On Wednesday SEER Interactive did a 1 hour Q&A session on Google+. The topic was linkbuilding and they gave out some great strategies, tools, tips and more. This is a summary of some of the best content from the session. SEER Participants Who answered questions? Wil Reynolds Chris Le Allison Brown Ethan Lyon Abbot Shea […]

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Yoast’s Readability Score + Focus Keyword Factors: How Much Should You Pay Attention to Them?

by Ray Cheselka @ webFEAT Complete

Tue Jul 25 13:02:43 PDT 2017

If you’re new to Yoast’s SEO plugin within WordPress, you may be wondering, “Do the Yoast readability and focus keyword scores make a difference in the success of my page?” Well, there are a couple of ways you can look at that question. If you mean, “do they have a direct impact on my rankings,” the answer is no. If you mean, “do they use best practices as guidelines that, when followed, can improve your rankings,” the answer is yes. As an SEO, it’s easy to get in the habit of following these guidelines without giving them much thought, but if you’re a business owner or marketing manager who is unfamiliar with most SEO practices, you may have to do some research. Fortunately, all of the research you need to do is in this blog post! Disclaimer: just because you follow the Yoast Readability and Focus Keyword guidelines on all pages/posts of your website does not mean that you will rank well. There are many, many other factors influencing rankings that someone who isn’t an SEO might not be aware of. However, by following their guidelines, you’ll probably have an advantage over a few competitors who aren’t doing any SEO […]

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